About Us

Upsilon Ventures is a project development, marketing and production firm specializing in the innovative use of public spaces. Through extensive private-public partnerships, we develop platforms for community engagement. Our creative approach and attention to detail have launched iconic destinations that continue to receive public praise and international acclaim. The Pond and Holiday Shops at Bryant Park make up our signature winter venue. For the 5th year in a row these venues have drawn millions of visitors from around the world to enjoy one midtown’s most iconic destinations.

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Check Out the Latest Special Events

Host Your Winter Bash

Midtown's Most Unique Event Space

Skate, then Shop

120 Boutiques from Around the World

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Supporting Partners

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